From Good to Great
If you’re running a business, you can benefit from the concepts and lessons in James C. Collins’ timeless book, Good to Great. Even though the book is 15 years old, its concepts and observations are remarkably relevant to modern business. Collins gathered an extremely intelligent research team which spent over 15,000 human-hours exhaustively researching and comparing modern companies. These companies went from being average, (or even verging on bankruptcy), to being dramatically more successful than their competitors. What made them different?
In his famous essay “The Hedgehog and the Fox,” Isaiah Berlin divided the world into “hedgehogs” and “foxes,” based upon an ancient Greek parable. Foxes are fast and sleek, while hedgehogs are slow and silly-looking. The fox has many ways of hunting the hedgehog, but the hedgehog survives all of them by using the same trick over and over again: Rolling into a tight, spiky ball. In short, hedgehogs do one thing very well, while foxes attempt many things that may never work.
Applying the Hedgehog Concept to Business
From the book: “…The Hedgehog concept is a simple, crystalline concept that flows from deep understanding about the intersection of the following three circles:
1. What you can be the best in the world at (and, equally important, what you cannot be the best in the world at). This discerning standard goes far beyond core competence. Just because you possess a core competence doesn’t necessarily mean you can be the best in the world at it. Conversely, what you can be the best at might not even be something in which you are currently engaged.
2. What drives your economic engine. All the good-to-great companies attained piercing insight into how to most effectively generate sustained and robust cash flow and profitability.
3. What you are deeply passionate about. The good-to-great companies focused on those activities that ignited their passion. The idea here is not to stimulate passion but to discover what makes you passionate.”
How We Help You Become Great
You’ve already got your business, it’s important to identify what you’re the best (and the worst) at. That’s where PEO Select comes in. We provide alternative market solutions that fill in the gaps of your expertise.
We’ve saved our clients thousands of dollars each year by offloading things like worker’s comp and benefits. We liberate them to pursue greatness.
It’s what we do best.
Curious? You can get a free quote by providing some basic information below. We’ll get back to you in 24 hours or less. It doesn’t cost you anything except 30 seconds. We’ve timed it.
If you’re interested in learning more about how companies have truly set themselves apart, we highly recommend reading Good to Great. You can buy it on Amazon here, or visit the author’s website here.
If you want to learn more about PEO Select, visit us online at PEOSelect.com.